Ms. Maskie is a London based clothing brand created to reincarnate pre-loved (or pre- neglected) clothing items into beautiful, unusual, thought protecting headwear. Each maskie is one of a kind and handmade in London.
1. What made you start Ms. Maskie?
When I made my first Maskie, I pretty much wore it everyday. It became something that made me feel safe. I started to see it as a good luck charm, and a lot of my friends really liked it and wanted one for themselves. I decided that since people wanted them I should probably just make more and sell them, that’s how Ms Maskie started.
2. What drew you to knitwear?
I love knitwear! It feels like absolute luxury to me. My mom has always been a very talented knitter. I saw how long it took her to knit so I associated the hard work and time she put into each piece with love. Everything she made for me felt like a perfect symbol for love. She made me this multicolour poncho I wore everyday when I was a kid, I felt so special in it. She tried to teach me to knit, but I never could sit with it long enough to finish it. So with my love for knitwear and my experience in sewing, I figured I could still be close to knitwear without holding two dancing needles.
3. How is upcycling or reworking used in your process?
Reworking is central to my process. Ms. Maskie would not exist without that aspect. I find a garment and see it for its potential and turn it into my image.
4. What would be your one idea to transform fashion? Or maybe fix this broken industry, however you see the question!
I think to transform fashion means transforming ideas we have around consumption and production. It means slowing down, but with insistence, on both sides. The issues surrounding the fashion industry and its many flaws, I think, are caused by a general widespread disconnect from what fashion was meant to be; a way to express, connect, and create. These parts of fashion, that brought us all into this industry, have been clouded with the issue of overconsumption and overproduction. I think through widespread education and connection, we can slowly rebuild the fashion industry into something we’d be proud to be a part of.
5. What made you want to collaborate with Crisis
Charity shops are what started Ms. Maskie. I got my first sweater to rework at a charity shop, and many after that too. Growing up in California, and since then moving to London, homelessness has been a prevalent issue everywhere I’ve lived. In my own experience, I have had to leave 3 homes in the past due to eviction or for my safety on short notice and only dodged homelessness with the support of family and friends. I think it’s important that we understand how circumstantial homelessness is and with that it should be responded to with compassion and urgency. I find Crisis’ work with homelessness important and I’m so happy to be able to support it through my craft.
"Ms. Maskie started as a personal response to winter in England and from there became something that allows for hundreds of heads to stay warm and shapeshift while also expanding the lifespan of pre-loved Knitwear.”
“Growing up in California, and since then moving to London, homelessness has been a prevalent issue everywhere I’ve lived. In my own experience, I have had to leave 3 homes in the past due to eviction or for my safety on short notice and only dodged homelessness with the support of family and friends. I think it’s important that we understand how circumstantial homelessness is and with that it should be responded to with compassion and urgency.”